Now Available for Download: Hotelier’s Guide to 2020 Digital Marketing & Technology Budget Planning

Budgeting season is a time to analyze your hotel’s marketing
and technology initiatives from the previous year and set a new
plan in action to start off 2020 on the right foot. When putting
together your budget, think about upgrades your property needs to
make regarding your digital technology and marketing strategy.

It’s important to have an idea of where the industry is
heading and keep forecasted trends for the upcoming year in mind
when deciding how you want to allocate your marketing dollars.
Budgeting should be looked at as more of an action plan to give
your hotel a clear picture of where your money will be going each
month and throughout the year. Ultimately, it will help you achieve
the goals that your business is working toward and can help you
realize success.

Download for more information on:

  • Industry Happenings: Read about four things
    happening in the industry that could impact your 2020 budget.
  • Traveler Trends and Behaviors: Learn what’s
    new with traveler behaviors and how you can adapt your budget to
    focus on their needs.
  • Action Plan for Creating Your 2020 Budget:
    Receive recommendations for key marketing initiatives including
    SEO, SEM, Content, and Online Media.

Click
here to begin your download of the whitepaper
.

 

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Now Available for Download: Hotelier’s Guide to 2020 Digital
Marketing & Technology Budget Planning
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Source: FS – All – Hotels – News
Now Available for Download: Hotelier’s Guide to 2020 Digital Marketing & Technology Budget Planning