Following Google’s quiet launch of Google Hotels, Choice
Hotels properties in the Asia-Pacific region are now available for
booking directly through Google.
Choice Hotels International were among the first to join with
Google’s new system, and it hasn’t taken Choice Hotels Asia-Pac
long to follow.
Users can now book directly on Google using a saved credit card
once selecting the property in a Google search. The bookings are
still linked through the Choice reservations system and managed by
the property’s internal reservation system.
The ‘Book a room’ option is now available on Google for
Choice Hotels properties in the Asia Pacific region.
Members of the Choice Privileges loyalty programme can still
earn points on their booking if they add their membership details
once the booking is confirmed.
The change comes not long after Choice Hotels refreshed the
logos for its four midscale brands: Quality Inn, Clarion, Sleep
Inn, and MainStay Suites.
“We never stop innovating at Choice, and the new brand
identities embrace a modern look and feel without sacrificing the
brand equity and rich history guests value today,” said Anne
Smith, vice president, brand management, design and compliance,
Source: FS – All-Hotels-Blogs
Choice Asia-Pac opens offerings to Google